Making Your Website ADA-Compliant
Business owners who do not comply with ADA standards regarding websites can expect to come into trouble as lawsuits are on the rise with various organizations that will come after you to force compliance. …
How to Analyze Website Performance
The real test of how your website performs is whether or not you actively get new customers each month. The more new customers you get, the better your website is performing. …
4 Things Every Business Website Should Do
Is your business website living up to its potential? If you’re honest with yourself, the answer is probably no. You might be giving your website plenty of attention, but that doesn’t mean you’re focusing on the right things. …
How-to Set Long-Term Marketing Goals
Building a marketing plan helps your organization meet both marketing and business objectives. Understand your goals and then work to create a marketing plan filled with long-term marketing strategies. …
Creating a Customer Profile
A customer profile describes your prospective and current customers’ buying behaviors, demographics, interests, everyday activities, and pain points that influence their purchasing decisions. …
