The Benefits of SEO Aligned Efforts
Learn how you can be a customer service hero by leveraging SEO, or search engine optimization, to improve your ticket deflection rate and much, much more. …
What is Lead Generation Website Design?
Lead generation is a rather loose marketing term that refers to attracting individual consumer or businesses to your company’s products, services or offerings. …
Reasons Why you Need a Small Business Website
Today, consumers don’t need to talk to you or your staff to get a good feel for your business. They only need to visit your website. And chances are, it’s the first thing they’ll do before they call you or visit you. …
Conversion Funnel: Stages and Optimization
Once your digital properties are established, funnel optimization is often the activity that will get you the most bang for your buck. Let’s take a closer look at funnels, funnel metrics, and how to optimize conversion funnels. …
9 Tips for Successful Lead Generation
Done correctly Lead Generation attracts highly potential customer. This could explain why only 10% of marketers feel that their lead generation campaigns are effective. …
What is SEO? Quick Guide to Search Engine Optimization
SEO Stands for Search Engine Optimization which is a component of Search Engine Marketing, Search Engine Optimization is essentially the practice of increasing the quality and quantity of visitors to a website through the Organic Search Results. …
Launching Your Newly Redesigned Website
Launch day of a new website can be a stressful or exciting event. In my experience launching more than a hundred websites, staying stress-free really comes down to being prepared and understanding all the steps that go into a successful launch. …
Is Cheap Website Hosting Killing Your Online SEO?
Having a good host won’t guarantee you top rankings, but a bad host definitely can prevent you from maximizing your search engine visibility. …
Optimize Your Website for Local SEO
It's imperative to your marketing and SEO strategy that you continuously optimize and update your website for local SEO. …
4 Things Every Business Website Should Do
Is your business website living up to its potential? If you’re honest with yourself, the answer is probably no. You might be giving your website plenty of attention, but that doesn’t mean you’re focusing on the right things. …
Mistakes to Your SEO Strategy
Not only are errors in your SEO a huge waste of time and resources, they can also harm your rankings. This is why before you are able to build a successful SEO strategy, you first need to familiarize yourself with poor SEO methods so you …
10 Landing Page Mistakes You Should Never Make
If you choose to create your own landing page(s) you will need to learn the basic principles of the landing page design. Just as importantly, you also have to know what not to do. …
Yes, Your Website Design Has a Shelf Life
Your company's website is working while the rest of your workforce has gone home or to happy hour. Chances are if you’ve recently gone through the website design process you’re hoping that you won’t ever have to do it again. …
How Often Should You Redesign Your Website
Breaking down the number of different factors for a website redesign If you’re reading this, you’re probably thinking about your current website and whether it truly meets your needs or not. …
Creating a Good Website Checklist
Your website is a reflection of your company and your brand. It should showcase both your product or service and your company as a whole. A website is one of the first places customers look at when they hear about your company. Customers rely on …
Why People Leave Your Website
Your online presence is a valuable tool for getting new customers and growing your business. You don’t want your website to turn leads away with a high bounce rate. …
Reinvent Your Marketing Plan and Strategy
Whether you use some or all of the strategies, point to be noted is that marketing is not a static field and being agile here is critical. If you want to be successful every day, it is important that you are ready to adapt to …
Leveraging Digital Marketing for Customer-Focused Insights
Most companies conduct various types of research to understand the needs of the market. These may include primary research, 3rd party research, brand wave studies, voice of the customer, and online surveys. …