How-to Design an Excellent Website Landing Page for Your Business
The most important part of a landing page is relevance. When your customers click a link to your landing page, they should be able to expect what they’ll find and find it easily once there. …
What is Lead Generation Website Design?
Lead generation is a rather loose marketing term that refers to attracting individual consumer or businesses to your company’s products, services or offerings. …
Conversion Funnel: Stages and Optimization
Once your digital properties are established, funnel optimization is often the activity that will get you the most bang for your buck. Let’s take a closer look at funnels, funnel metrics, and how to optimize conversion funnels. …
Geofencing Marketing
Many businesses have experience click-through rates on Geofencing campaigns that are as much as 70% higher than that of standard ads. …
Questions Your Website Homepage Must Answer
Make their first impression a great impression — turning more visits into; inquiries, sales, donations, appointments, contacts, connections, and relationships. …
Lead Generation Made Easy
The pressure to generate new leads can be stressful. Now that you have some new ideas – or we’ve reminded you of what works – you can start creating new leads for your company. …
9 Tips for Successful Lead Generation
Done correctly Lead Generation attracts highly potential customer. This could explain why only 10% of marketers feel that their lead generation campaigns are effective. …
How often should you update your website content?
Benefits of Freshening Your Content - The answer to the question is one to three times per week. We can narrow that down further once we describe why it’s important to constantly update your website. …
Website Conversion Rates
How often should you do a content review? The best practice is to conduct a review at least once a year, but you can’t audit and optimize your site too often. …
Turn Organic Traffic into Quality Leads
Quality leads are like catnip for marketers. Being a potential customer of a product or a service, they are the lifeline of every business, which is why marketers tend to seek them out with almost religious devotion. …
10 Landing Page Mistakes You Should Never Make
If you choose to create your own landing page(s) you will need to learn the basic principles of the landing page design. Just as importantly, you also have to know what not to do. …
Why Your Website Needs Personalized Content
Personalizing web content is an effective way to help your business convert leads. Web content personalization can lead to a 30% increase in conversion rates. …
Landing Page
As content marketing for landing page marketing has becomes more commonplace in both B2B and B2C industries, it can seem like a daunting task to stand out from the competition. …
A/B Split Website Testing
A/B testing allows you to see how one version of your content compares to another, so you can determine which performs better. …
Local SEO Landing Page
By following this guide for creating a local SEO city landing page, you will be well equipped to increase your rankings for local searches. The most successful local SEO landing pages include key elements, such as unique geo-specific content. …
Creating a Successful SEO Strategy
SEO seems complicated at first, especially for beginners. However, there are a few things site owners can do now to take advantage of search engines. …
SEO Tips That Will Improve Your Website Design
When it comes to designing a new website or redesigning your existing one, SEO should be at the forefront of your mind. …
What Makes a Good Website
One of the biggest assets a small business currently possesses is its website. Websites have proven to be vital to keeping small businesses up and running amid the COVID-19 pandemic …
Techniques for Generating Leads Using SEO
There are several elements that go into establishing a successful marketing plan. Among them, the two important tactics are – lead generation and SEO. …
Metrics to Measure Your Marketing
Using metrics to determine marketing success is not only necessary to prove your ROI, but it’s also a valuable way to benchmark your performances and set attainable goals for the future. …