The Psychology of Web Design
The initial decisions made online are based on emotion and the subconscious. Users will make a judgment about your website before they read a word of text. Your website is still your marketing hub. Don’t skimp on design because it’s the first impression your organization …
Data Quality and Online Marketing Success
Every successful marketer knows that good data makes successful marketing initiative. The three key areas where I’ve seen good data have a huge positive impact is Data Capture, Data Transfer, and Data Reporting. …
Is Simply Having a Website Enough?
Do you know the percentage of people that go your website before making any sort of contact with your storefront? 78%.* That’s a little more than three out of four. Ask yourself this: Is my website making a good first impression? …
Benefits of Using WordPress for B2C Websites
If you’re researching B2C websites, you’ve surely read about WordPress. It’s the platform we at ThePixel recommend to our clients (in fact, it’s the only CMS we use) and we’re far from the only agency to do so. …
13 Point Checklist for the Perfect Website Redesign
Before you rush out and give a designer the keys to your site, take steps to ensure you don’t unknowingly undue all the good you’ve accomplished with your previous site. …
