Combining Concepts and Keywords
Keywords will always remain useful ways for you to organize your content and tighten your focus within a particular product. And they’re still a valuable way to capture searchers looking for something very specific. …
Why isn’t your SEO efforts producing ROI
Search engine optimization is a good investment for most companies revenue because when done correctly and well, it brings in a steady stream of leads that convert to clients. It works for you 24/7, whereas PPC advertising stops working the second you stop paying for …
SEO or PPC – Which Provides Better Value?
While SEO is cheaper in the long-term, it does take some time to start seeing great results. If you’re looking to see results straight away, invest in a PPC strategy while you are building up your SEO strategy. …
Difference Between Direct and Organic Search Traffic
Gain insight from your web traffic – Organic and Direct Sources For a long time, digital marketers summed up the properties of direct and organic traffic pretty similarly and simply. To most, organic traffic consists of visits from search engines, while direct traffic is made …
How-to Conduct Your SEO Audit
The audit is like a periodic health check to ensure that the site is healthy and able to do what you expect it to do and that is attract visitors who can eventually be converted into paying customers. …
