3 SEO Strategies to Grow Your Websites Organic Traffic
Embarking on any SEO effort without including all three of these buckets is a little like trying to swim with one arm tied behind your back. You can still move but you won’t see the results you want. …
Reasons Your Website Can Have a High Bounce Rate
A website bounce rate refers to the percentage of visitors that leave your website (or “bounce” back to the search results or referring website) after viewing only one page on your site. …
Think Mobile-First When Designing Your Website
There’s nothing worse than viewing a poorly rendered website on a mobile device and struggling to read overlapping text with cluttered images that run off the page. …
Conversion Funnel: Stages and Optimization
Once your digital properties are established, funnel optimization is often the activity that will get you the most bang for your buck. Let’s take a closer look at funnels, funnel metrics, and how to optimize conversion funnels. …
What is Data-Driven Marketing? How Can Data-Driven Marketing Increase Revenue?
A data-driven marketing approach can lead to extraordinary business growth. Big data is captured, marketing metrics are used, data science and analytics are harnessed. Success follows soon! …
Using Call-to-Action on Webpages
Use a Call To Action (CTA) on every webpage of your website to grow your inbound marketing. The idea is to create the CTA that helps them find exactly what they are looking for. …
What Is White Labeling and Why You Should Use It
With the insights provided in this post, you’ll have a better idea of whether you should use this marketing strategy for your business. Done well, white labeling can transform your business. …
How-to Improve your Website SEO
Even though bounce rates can be scary, sometimes a bounce actually indicates that your site is performing as it should. For example, if your “contact us” page has a high bounce rate, …
Content Optimization Hacks
If you ask Google what is good content – you’ll get a very simple answer: original content that resonates with your audience’s needs. In other words – optimized content. …
How-to Generate Content Ideas Using Analytics
Most marketers use their web analytics to determine the quality of their content and how their users behave on their site. But not many of them use it for planning their content. …
How-to Use Keywords
It's crucial to brainstorm your strategy before even attempting your first keyword research. Look for best practices and keep an eye on the competition. Above all, be creative! …
Influencer Marketing Strategy: Mistakes You Need to Avoid
Don’t be put off by influencer marketing strategy mistakes. The truth is that influencer marketing holds great potential for many brands. If your current tactics aren’t performing, it may be time to embrace influencer marketing as a strategy. …
Create a High-Converting Landing Page
Components like headings, subheadings, visuals, and CTAs work to improve your marketing message and turn visitors into customers. …
Decrease Your Bounce Rate
Having a high bounce rate on your site decreases your profit and prevents your business from being as successful as you thought it would be. …
Marketing Your Business – It’s Not All About Facebook
The cost to your business of having a solid branded business website is small compared to the advantages. A presence on social media can’t replace having a solid business branded website! …
3 Things Every Good Mobile Website Needs
Though a mobile site should be much more than just a simpler version of your homepage, you still want it to look like you. When it comes to a proper mobile interface, opt for a “less is more” approach. …
Things Shoppers Want in Online Store
You need to understand what compels a person to shop in the first place – and why they’d shop with you. 6 things to your online store and you’ll be well on your way to more eCommerce success. …
SEO Keywords and Inbound Marketing
Given how much credibility you stand to lose with those tactics, it’s little wonder that many of us have been seeking a balance between concepts and keywords for a long time now. And that day is here. …
Lead Generation Made Easy
The pressure to generate new leads can be stressful. Now that you have some new ideas – or we’ve reminded you of what works – you can start creating new leads for your company. …
3 Simple Ways to Maintain an Engaged Email List
Use these 3 simple tips to keep your list fresh and increase conversions. Maintaining a clean and engaged email list is a must if you want to successfully market your business to your target audience. …
