Steps to a Powerful Digital Marketing Strategy
The 5 most important steps that you, the decision maker should take to ensure that your digital marketing efforts create a real impact on your bottom line. According to a ‘Managing Digital Marketing’ study by Smart Insights, 46% of brands don’t have a defined digital …
Areas of Improvement for Your Website
At the end of the day, improving your website’s functionality is all about making your website an easier, more pleasurable experience for your visitors. You’re laying out the welcome mat. In the hundreds of websites I’ve designed and built, I’ve learned that there’s only a …
Signs Your Digital Marketing Strategy Isn’t Working
A digital B2B marketing strategy should be set, analyzed, evaluated on an ongoing basis. Your customer needs and wants change, particularly as the demographics of your audience changes. …
10 Search Engine Behavior Statistics
Google owns 94% of the US search market, and they send 10x as much traffic as the next leading referrer on the web, which is Facebook. SEO is still very much alive and while. …
Yes, Your Website Design Has a Shelf Life
Your company's website is working while the rest of your workforce has gone home or to happy hour. Chances are if you’ve recently gone through the website design process you’re hoping that you won’t ever have to do it again. …
