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    Category: Digital Marketing

    Home > Blog > Digital Marketing

    Measuring Your Website Return of Investment (ROI)

    June 20, 2020 by in category Business, Digital Marketing, Online Marketing, Web Design tagged as ,
    measure-your-website-roi

    Return on Website Investment When it comes to marketing for catering companies and small businesses, there are many commonalities across the board. Over the years, we’ve found that these have been your marketing goals (as they frequently have been our marketing goals for you, too): Increase in brand awareness Growth in brand engagement/interaction Increase in [...]

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    Why Do All Small Businesses Need a Website?

    June 15, 2020 by in category Digital Marketing, Online Reputation, Web Design tagged as ,
    Why Do All Small Businesses Need a Website?

    Your website will ultimately act as the key driver for increasing conversions and sales. With over 40,000 searches on Google every second, which converts to 3.5 billion searches every day, your small business absolutely must have a website presence. Regardless of the industry sector that you operate within, your customers are more than likely searching [...]

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    Small Businesses Need Digital Marketing After Pandemic

    June 12, 2020 by in category Digital Marketing, Inbound Marketing, Online Marketing, Web Design tagged as , ,
    Small Businesses Need Digital Marketing After Pandemic

    4 Reasons Why Small Businesses Need Digital Marketing to Survive the COVID-19 Pandemic News updates have shown us that there is going to be a ‘before coronavirus’ and an ‘after coronavirus’ time for businesses. We are also seeing what that means for small business owners. The income is surely going to be lesser for some [...]

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    Website Audit Checklist — Checkup on Your Website Goals

    June 12, 2020 by in category Content, Digital Marketing, Online Marketing, Search Engine Optimization, Web Design tagged as
    Website Audit Checklist

    Perform your audit and begin making improvements to your website When was the last time you audited your website? This year? Two years ago? Maybe even four years ago? If you answered two or more years ago, you should consider planning an audit soon. When you conduct a website audit, you can re-optimize elements of [...]

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    How-to Track Your Website Performance & Key Analytics

    May 13, 2020 by in category Digital Marketing, Web Design tagged as
    How-to Track Your Website Performance & Key Analytics

    Understand your visitors the easy way. Better information equals more traffic - leads and sales. Whether you just launched a new B2B website design or are interested in evaluating how your website is performing, website performance tracking is essential. Website Analytics Tools There are a variety of website tracking tools out there, both paid and [...]

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