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“Call-to-Action” Definition and Why Website Owners Must Use Them

April 21, 2018 by in category Lead Generation, Web Design tagged as
Call-to-Action Definition and Why Website Owners Must Use Them

You built your website to help your business so it’s important to connect every dot that qualifies it as a success. One of the ways to do that is to guide your visitors from point A to point B when perusing your website. This can easily be done with a Call-to-Action. Often referred to as [...]

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Mobile-First Website Design Strategy

April 14, 2018 by in category Web Design tagged as ,
Mobile-First Website Design Strategy

Mobile-First Index is Approaching - How Can You Prepare? In 2017, nearly 27% of bookings and 24% of room nights came from mobile devices (smartphone and tablet), compared to 21% of bookings and 17% of room nights in 2015. As we continue to see the travel planning process become increasingly complex, hoteliers need to find [...]

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6 Mobile Marketing Trends You Need to Know

April 11, 2018 by in category Web Design tagged as , ,
6 Mobile Marketing Trends You Need to Know

Invest in your Mobile Marketing The concept of the mobile industry is steadily shifting, and the year 2018 is the time for marketers and brands to work on building meaningful consumer moments in the mobile space. It’s the time to cater to the growth of consumers who grab their smartphones as their first – and [...]

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What is a Landing Page?

March 24, 2018 by in category Lead Generation, Web Design tagged as ,
What is a Landing Page

Landing Pages generate a larger number sales leads and conversions than typical SEO marketing. Businesses looking to increase their online sales can benefit from having a firm understanding of what a landing page is, and some of the best strategies for using them. A landing page can be on your main site or stand alone, [...]

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How a Good Website Design Increases Your Conversions

March 14, 2018 by in category Web Design tagged as
How-a-Good Website Design Increases Your Conversions

When it comes to converting leads, it’s not just your marketing strategies that matter. In fact, your strategies will amount to nothing without a good website design. According to one study on health websites, 94 percent of comments revealed that design elements of a page heavily influenced the trust of its visitors. The following are [...]

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