Tag: Digital Marketing

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Why a B2B Website is a Necessary Investment

July 22, 2018 by in category Business, Online Marketing, Web Design tagged as ,
Why_a_B2B_Website_is_a_Necessary_Investment

Your website is your digital storefront When you walk into a building for the first time, the first thing you see is the lobby. A lobby says a lot about a building. Is it a nice building? Is there security? Is it up to date or does it look like something out of the 1970s? [...]

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How to Generate Leads with Your Digital Marketing

July 8, 2018 by in category Digital Marketing, Online Marketing tagged as
How to Generate Leads with Your Digital Marketing

Tips for building a digital marketing machine The digital era has changed the way we do business, and it’s important for marketers to keep up with the demands of their prospects by building a well-oiled lead generation machine. Lead generation is broken down into sets of marketing activities that correspond with stages of the buyers [...]

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5 Easy Ways to Drive Website Traffic that Boosts Sales

July 3, 2018 by in category Digital Marketing, Inbound Marketing, Web Design tagged as
5-Easy-Ways-to-Drive-Website-Traffic-that-Boosts-Sales

Techniques you can implement that will grow your online business Have you spent a lot of time and money designing the perfect website for your online shop but sales seem to be barely trickling in? If you’re an entrepreneur with an online store, your number one priority is making sales. In 2017, 1.66 billion people [...]

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Inbound Marketing Strategies

May 4, 2018 by in category Inbound Marketing, Online Marketing tagged as
Inbound Marketing Strategies

When people who are looking for answers get them from you, it positions you as an authority in your industry, and builds trust with your audience. Today's consumers and B2B customers go online in search of answers to questions and to find solutions to their problems. Companies that provide those solutions and position themselves as [...]

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Leveraging Digital Marketing for Customer-Focused Insights

April 24, 2018 by in category Digital Marketing, Online Marketing tagged as
Leveraging Digital Marketing for Customer-Focused Insights

It’s crucial to leverage digital insights to form your business and marketing strategies. Most companies conduct various types of research to understand the needs of the market. These may include primary research, 3rd party research, brand wave studies, voice of the customer, and online surveys. In addition to those, digital capabilities come with their own [...]

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