Tag: Content Marketing

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The Best Kept Content Marketing Secrets Exposed

August 25, 2018 by in category Online Marketing tagged as

Before you start planning your content marketing strategy for next year, check out these top industry secrets. As we come to the end of summer, consumers are looking ahead to the holiday season, but the upcoming months are more than just pumpkins and holiday decorations. For brands, it’s a time to reflect on what has [...]

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5 Reasons Why Your Content Marketing Strategy Isn’t Driving Results

May 20, 2018 by in category Content, Digital Marketing tagged as

Content marketing, if used wisely, can be extremely beneficial to your digital marketing strategy. With the Content Marketing Institute reporting that 92% of marketers view content as a business asset, it can be competitive. However, just because almost everyone in the industry is doing it, doesn’t mean that you should sit back and let your [...]

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7 Ways to Improve Your Content Marketing for Demand Generation

May 4, 2018 by in category Content, Lead Generation tagged as ,

Creating content in the “now,” isn’t easy, and it requires a great deal of agility. But, it’s just the nature of generating demand in the digital age A massive amount of branded content is being published to the web every day. Every piece makes it more difficult to capture and keep the attention of your [...]

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Cornerstone Content: The Foundation for Content Marketing

April 29, 2018 by in category Content, Web Design tagged as

Help your site stand out as an authority in your niche. The term “cornerstone content” has been talked and written about a lot recently although the concept is really not that new. Brian Clark, founder of Copyblogger, wrote a guide about how to create cornerstone content that Google loves 11 years ago this month. With Google [...]

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How Web Design Impacts Content Marketing

April 7, 2018 by in category Content, Web Design tagged as ,

Different aspects of your online business presence We’ve already established numerous times that web design is extremely important as a first impression for your customer base – from the choice of color to the layout – but how does it affect content marketing? Well, it can affect many different aspects of your online business presence, [...]

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