Ways to Use Data Forecasting for SEO
SEO data forecasting is the practice of using data to predict and model future possible outcomes as a result of the efforts you choose—or do not choose—to invest in. As marketers, we’re often asked to quantify the results of our efforts and justify investments. …
How web accessibility best practices can improve website SEO
An accessible website means that your web page content and back-end design make it easy for anyone or anything (including Google search bots and assistive technologies) to crawl and understand the site. …