Leveraging Digital Marketing for Customer-Focused Insights
Most companies conduct various types of research to understand the needs of the market. These may include primary research, 3rd party research, brand wave studies, voice of the customer, and online surveys. …
Top 20 Social Media Tips
It is easy to overwhelm your audience with too many posts. Again, think quality over quantity. Your social media posts and only post what is interesting and relevant, and your readers will respond accordingly. …
Run an A/B Split Test on Your Website
By constantly running these tests, we were able to better understand which exact wording drove people to click ads (given all the competition on the SERP) and identify the best combination. …
5-Part Sales Funnel Creates More Leads for Your Business
Your job as a business owner is to create a sales funnel where products complement one another. This will lead to more money in the bank and more peace of mind. …
Understanding Content Marketing Strategy
By creating free and valuable content on a website, content which helps the consumer and directly relates to their products or services, businesses attract potential customers. …
SEO Strategies for Small Business
In order to measure the ROI of your SEO efforts, you will need to track the marketing source that brought the visitors to your site. …
3 Simple Ways to Maintain an Engaged Email List
Use these 3 simple tips to keep your list fresh and increase conversions. Maintaining a clean and engaged email list is a must if you want to successfully market your business to your target audience. …
