In the online world, your website may very well be the one thing that sets you apart from the competition. It is literally the face of your company and acts as the initial “touch point” for potential customers who have never met you or been to your store before. First impressions are everything, and you must be conscious of what impressions your website is portraying about your company.
Your website showcases who you are, what you do, and the value your products or services can provide to customers. An effective website can generate more leads than your sales team could ever dream of attracting.An effective website can generate more leads than your sales team could ever dream of attracting. #uxdesign #marketing #websites #leadgen Click To Tweet
While many companies have a website and an online presence, many times their websites are outdated and aren’t effective in communicating with their prospects. If your website is outdated, it’s safe to assume that you are losing customers, based on their initial impression. If your website looks old and outdated, then your customers will automatically infer that your service or product will also be outdated or ineffective.
In this article, we will look at 5 potential signals that you must watch for to determine if it’s time to get your website upgraded or redesigned, ensuring that you continue to attract the leads you deserve.