Data-Driven Web Design
August 4, 2019 by ThePixel in category Digital Marketing, Lead Generation, Web Design tagged as website design
Design a powerful website around the user experience, powered by real data-driven analysis. Many websites are designed in the hopes that visitors will complete an action. To think that a website designed purely on aesthetics will “hopefully” convert sales is a quite tricky approach. Aesthetics are important. But if you do not approach web design [...]
0 2 Read more8 Reasons Your Business Needs to Have a Digital Presence
August 1, 2019 by ThePixel in category Digital Marketing, Online Marketing, Online Reputation, Web Design tagged as Digital Marketing, website design
In 2019 it's critical to have a digital footprint for your b2b website. Back in the dark ages, if your business wasn’t listed in something called a phone book, no one could find you. Imagine having a question for your mechanic, but you can’t Google them and simply tap the “call” button in their Google [...]
0 2 Read moreUnderstanding Website Bounce Rates and How to Improve Yours
July 28, 2019 by ThePixel in category Digital Marketing, Inbound Marketing, Web Design tagged as Online Marketing, website design
Fixing your bounce rate is a huge important step to improving your conversion rates. What makes improving bounce rates so important? The success of your business depends on engaging your customers – and that can’t happen if they leave immediately after arriving. Bounce rates are perhaps the most important (and most dreaded) metric in ecommerce. [...]
0 2 Read moreUser Experience in Web Design
July 20, 2019 by ThePixel in category User Experience, Web Design tagged as user experience, website design
Good user experience is an understanding of your audience Back in 2000, a gentleman by the name of Steve Krug penned a book called “Don’t Make Me Think”1. The book was a short, sweet read, focused on web usability and human-computer interaction with the premise that a well-designed website or software application would allow a [...]
0 4 Read more5 Ways You’re Hurting Your Websites Functionality
July 5, 2019 by ThePixel in category Content Management System, Development, Web Design tagged as website design, website development
How-to get website visitors to stay longer, engage and buy Did you know little things, like an oversized image or HTTP over HTTPS, are harming your website, making it difficult to load, attract users, and convert leads? Because your website is the first thing many people see about your brand, it’s important it looks good [...]
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