With all the talk about social media, it can be easy to question whether or not a website should be the hub of your online presence. After all, with 1.7 billion worldwide users on Facebook, won’t a business Facebook Page work just as well? Facebook Page vs. Business Website A Facebook Page is a lot […]
Social Media Marketing The social media marketing wave has hit big time, and it continues to gain momentum. Now more than ever it is an important part of any search engine optimization and online marketing strategy. Social media websites, such as Facebook, LinkedIn, Twitter, and Google+, have created a way for individuals and businesses all […]
Measure Social Media ROI For Your Business Social media now holds a place alongside print and broadcast as a major, essential marketing channel for businesses. As such, social media now should be held to the same standard as those channels: your social media ROI needs to contribute to your bottom line. To prove that your […]
First, Understand Multiple Marketing Channels You need to learn to crawl before you can walk if you want to Manage Multiple Marketing Channels Like a Pro. There is no escape from marketing these days. Television, radio and print have been given a run for their money by mobile ads, social media ads, video ads, remarketing […]
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