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    Tag: SEO

    Home > Blog > ArchivesTag: SEO

    Keyword Research Strategy for Website SEO

    August 21, 2020 by in category Inbound Marketing, Lead Generation, Search Engine Optimization, Web Design tagged as
    SEO Keyword Research Strategy

    The best keywords are those that focus on meeting the buyer’s intent. The first step to any successful SEO strategy is keyword research. The aim of keyword research is to find the best keywords to optimize in order to increase your rankings. For eCommerce websites, however, keywords are not just rank-boosters — they are context [...]

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    The Benefits of SEO Aligned Efforts

    August 17, 2020 by in category Online Marketing, Search Engine Optimization tagged as , ,
    Benefits of SEO Aligned Efforts

    Use SEO to align your efforts and reap the benefits Did you arrive here from Google to learn more about how SEO can improve customer service? So, too, do your customers primarily use a search engine to first learn about your business. And if you aren’t visible when potential customers look for help or for [...]

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    Why Your SEO Efforts Aren’t Producing a Good ROI

    July 25, 2020 by in category Search Engine Optimization, Web Design tagged as ,
    Why Your SEO Efforts Aren’t Producing a Good ROI

    Why aren’t Your SEO Efforts Producing ROI Search engine optimization is a good investment for most companies because when done correctly and well, it brings in a steady stream of leads that convert to clients. It works for you 24/7, whereas PPC advertising stops working the second you stop paying for it. But, a lot [...]

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    Difference Between Direct and Organic Search Traffic

    July 20, 2020 by in category Inbound Marketing, Online Marketing, Search Engine Optimization tagged as ,
    Difference Between Direct and Organic Search Traffic Sources

    Gain insight from your web traffic - Organic and Direct Sources For a long time, digital marketers summed up the properties of direct and organic traffic pretty similarly and simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into [...]

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    SEO or PPC – Which Provides Better Value?

    July 17, 2020 by in category Digital Marketing, Search Engine Optimization tagged as , , ,
    SEO_vs_PPC

    SEO or PPC & The Best Value Every business owner deciding to start an online marketing strategy are faced with one monumental question, Search Engine Optimization (SEO) or Pay-Per-Click (PPC)? The answer is not as simple. Depending on your business, what conversion you are aiming to get and the competitiveness of your industry, you will [...]

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