It wasn’t that long ago that the first place consumers went for general information about your business or products was the Yellow Pages. They couldn’t find detailed information and pricing about your products and services there but they could get your phone number, your address, and if you had a glitzy ad, a general feel for your business brand.
A small business website, if you had it, was nice but not mandatory. Times have changed!
Today, consumers don’t need to talk to you or your staff to get a good feel for your business. They only need to visit your website. And chances are, it’s the first thing they’ll do before they call you or visit you.