Create a good user experience for their target audience UX, which stands for user experience, is the overall experience a person has when using a website. Of course as a business, you want the people that visit your website to have an enjoyable time. Because if your website is enjoyable and easy to use, people [...]
Personalizing web content is an effective way to help your business convert leads. Everyone understands that content is king, but in reality, content is only king if it’s relevant. When someone visits your website, they want to know how and why you are the right fit for them, not someone kind of like them (as [...]
UX Will Make -or- Break Your Website Design User experience (UX) is an often overlooked aspect of web design. In fact, when talking to people who work in similar industries, it’s apparent that people aren’t at all sure what UX entails. Many believe that UX is merely just the end user having a simple and [...]
Designing for the Mobile User Experience Mobile website traffic is increasing each year, and now encompasses over 50% of traffic worldwide. For our professional services and B2B audience, mobile traffic accounts for 20-30% of website traffic, and this percentage is growing. The rise of mobile browsing makes it ever important to design specifically for mobile [...]
Breaking down the number of different factors for a website redesign If you’re reading this, you’re probably thinking about your current website and whether it truly meets your needs or not. A website redesign isn’t always something that a business or organization wants to do, but often is a matter of necessity. Whether your site [...]
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