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Category: Search Engine Optimization

Home > Blog > Search Engine Optimization

Site Optimization vs. Traffic Optimization

October 10, 2017 by in category Search Engine Optimization tagged as ,
Site_Optimization_vs_Traffic_Optimization

Site Optimization vs. Traffic Optimization Just a few years ago, internet marketing was focused on how to get more traffic to your website. If you had a conversion rate of 2% and 10,000 visitors a month, you’d end up with 200 conversions. But, if you doubled that traffic, you’d end up with 400 conversions. The [...]

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SEO or PPC – Which Provides Better Value?

September 27, 2017 by in category Digital Marketing, Search Engine Optimization tagged as , , ,
SEO_vs_PPC

SEO or PPC & The Best Value Every business owner deciding to start an online marketing strategy are faced with one monumental question, Search Engine Optimization (SEO) or Pay-Per-Click (PPC)? The answer is not as simple. Depending on your business, what conversion you are aiming to get and the competitiveness of your industry, you will [...]

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SEO Checklist

August 4, 2017 by in category Search Engine Optimization tagged as ,
search-engine-optimization-checklist

Search Engine Optimization Checklist#1. Review website’s navigation and site structure. Focus on pleasing the visitors and the search engines. Practical navigation links and URLs will make the journey throughout your website easy for both the visitor and the search engine crawlers. #2. Review and improve page content. Make sure your page content is focused on [...]

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Mobile SEO In 2017: Why You Should Care

April 26, 2017 by in category Search Engine Optimization tagged as
mobile-seo-in-2017

Search Engine Optimization for Mobile in 2017 While it’s easy to forget about user experience and SEO on mobile devices, we simply can’t. Mobile is becoming a larger and larger factor in 2017 that businesses simply can’t ignore. Here are 5 reasons why you should care about mobile SEO. 1. Mobile Dominates Search If there’s [...]

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SEO – Back to Basics

April 25, 2017 by in category Search Engine Optimization tagged as
search-engine-optimization-back-to-basics

Search Engine Optimization: SEO – Back To BasicsSearch Engine Optimization is all about your website being seen at the top of search engines for your chosen keywords. Don’t be scared by the acronym SEO, it just allows sites like Google to read your website and rate you in terms of how relevant you are to [...]

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