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5 Local SEO Tips for Copywriters

October 28, 2018 by in category Online Marketing, Search Engine Optimization tagged as ,
5 Local SEO Tips for Copywriters

Learn how to optimize your site for people searching in a geographically defined region. 43% of all Google search has local intent. 82% of smartphone shoppers conduct ‘near me’ searches. The surveys and studies will continue to roll in, each proving the same core finding in different sorts of ways, but these findings always point [...]

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How to Increase Website Conversion Rate on Mobile

October 28, 2018 by in category Lead Generation, Online Marketing, Web Design tagged as ,
How to Increase Website Conversion Rate on Mobile

More website leads, more sales and more money for your business. Here's how... According to Google, more Google searches take place on mobile devices than on computers in 10 countries, including the U.S. and Japan. With all those eyeballs coming to your website from a mobile device, it’s a good time to capture their attention [...]

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Best Practices to Develop a B2B Social Media Strategy

October 27, 2018 by in category Online Marketing, Social Media Marketing tagged as
Best Practices to Develop a B2B Social Media Strategy

Learn the growing usage and benefits in social media marketing Unless you’ve been hiding under a rock for the last two decades, you’ve probably heard a thing or two about social media platforms. Social media has transformed the way we communicate with friends and family and interact as a society. Social media platforms have also [...]

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How to Plan an Effective Email Nurture Campaign in 10 Steps

October 27, 2018 by in category Digital Marketing, Online Marketing tagged as
How to Plan an Effective Email Nurture Campaign in 10 Steps

You’ve published amazing content, attracted new audiences, and generated leads. Now what? How do you get those leads to turn into customers? Here’s where an effective nurture campaign comes into play. The idea is to nurture leads further down the marketing and sales funnel, with the ultimate goal of turning them into customers. One of [...]

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How to Build an Effective B2B Lead Generation Engine

October 26, 2018 by in category Lead Generation, Web Design tagged as
How to Build an Effective B2B Lead Generation Engine

B2B businesses cannot thrive and grow without a reliable, well-oiled lead and demand generation engine in place. Two key ingredients of this effort are content marketing and marketing automation. But first, understand that it’s important to evaluate your lead generation efforts at a strategic level in the context of the B2B buyer’s journey. So, how [...]

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