Why Do All Small Businesses Need a Website?
June 15, 2020 by ThePixel in category Digital Marketing, Online Reputation, Web Design tagged as Online Marketing, website design
Your website will ultimately act as the key driver for increasing conversions and sales. With over 40,000 searches on Google every second, which converts to 3.5 billion searches every day, your small business absolutely must have a website presence. Regardless of the industry sector that you operate within, your customers are more than likely searching [...]
0 2 Read more10 Search Engine Behavior Statistics
May 7, 2020 by ThePixel in category Online Marketing, Search Engine Optimization, Web Design tagged as Online Marketing, Search Engine Optimization
Leveraging popular search engines like Google to drive targeted traffic to their website. In this article we're going to break down 10 search behavior statistics that are extremely important for anybody who is marketing online and wants to leverage search engines to drive targeted traffic to their website. This is really important because when you’re [...]
0 1 Read moreUnderstanding Website Bounce Rates and How to Improve Yours
July 28, 2019 by ThePixel in category Digital Marketing, Inbound Marketing, Web Design tagged as Online Marketing, website design
Fixing your bounce rate is a huge important step to improving your conversion rates. What makes improving bounce rates so important? The success of your business depends on engaging your customers – and that can’t happen if they leave immediately after arriving. Bounce rates are perhaps the most important (and most dreaded) metric in ecommerce. [...]
0 2 Read moreHow to Choose the Right Social Media Platform for Your Business
December 20, 2018 by ThePixel in category Online Marketing, Social Media Marketing tagged as Online Marketing, small business social media, social media
Learn what social network has the best community for your business For SMEs and startup businesses, social media is key to building a local network, growing brand awareness and developing an all important engagement with potential customers. Whilst this may be a ‘truth universally acknowledged’ however, many businesses struggle to get their social media campaigns [...]
0 3 Read moreOptimize Success by Balancing Inbound and Outbound Marketing
November 2, 2018 by ThePixel in category Business, Digital Marketing tagged as Digital Marketing, Online Marketing
Optimize Success by Balancing Inbound and Outbound Marketing Are you an “innie” or an “outie”? Are you a “puller” or a “pusher”? No, we’re not talking about your bellybutton type, nor your door opening preferences. We’re wondering if you’re more of an inbound marketer or an outbound marketer. Inbound marketing is about attracting and enticing [...]
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