Improving Your Website’s On-Page SEO
Create a competitive edge with stronger on-page SEO
If you’re wondering what you can do to make your site jump a little closer to the first page of results read on for a myriad of simple tactics you can employ to enhance your on-page SEO.
On-page optimization is one of the most important aspects of ranking a page for any given keyword. You can break down communication barriers using on-page optimization tactics and send stronger signals to search engines about what your page is about.
If you’ve been paying attention, stuffing your content full of keywords isn’t exactly the best way to get your site noticed.
In fact, it could be argued that keyword density is somewhat obsolete. It’s true, the strategic placement of keywords contributes to optimization, but there is no magic ratio that has been proven to lift your ranking.
There are, however, over 200 other ranking factors to consider. Many of these factors can be accounted for by enhancing your on-page SEO.
Search engines are processing an enormous amount of data in their ranking algorithm. Artificial Intelligence is becoming more aware of what users want and better at determining what content will satisfy user intent. Google updates like BERT are indications of an increasingly more complex and savvy search engine.
All this being said, you don’t have to resort to tricks and secret hacks to get your site ranked on Google, but you do have a lot of information to feed the search engine that will help your chances of getting ranked.
On-page SEO isn’t just limited to keywords, but to the relevance and quality of content as well as its technical performance.
Ways to Improve Your On-Page SEO
1. Title Optimization
2. Optimize Your URL
3. Use Descriptive Subtitles
4. Write Keyword Rich Content
5. Image Optimization
6. Incorporate Schema
7. Meta Description
8. Inbound & Outbound Links
9. Page Speed
10. Proper Use of Redirections
11. Repair Broken Links
12. Accessible to Search Engines
13. Responsive & Made for Mobile
14. High-Quality & Shareable
ThePixel is a website design, seo and digital marketing company located in Cedar Rapids, Iowa. Our website designs are custom designed for your unique brand and online presence. Since 2008, ThePixel has worked with hundreds of businesses to design, develop and launch their perfect website that lasts for years.
All Pixel websites are backed with a powerful content management system, search engine optimization and a modern mobile-friendly design. Let’s start building the website of your dreams – one that generates traffic, leads and conversions. Contact ThePixel and one of our representatives will guide you through the website phases and how the process works either by a Zoom Meeting or phone.