Development

Services · Web Development

Web development that’s fast, stable, and built to scale—without plugin chaos

ThePixel builds clean, modern WordPress and marketing websites with performance, accessibility, and long-term maintainability in mind. Whether you need new templates, custom blocks, integrations, or ongoing development support—our work is structured, testable, and launch-ready.

Custom WordPress + templates Performance + Core Web Vitals Clean handoff + maintainable code
Built clean

Reusable modules + templates that don’t break the first time you edit content.

Performance-led

Optimized markup, images, scripts, caching—no bloat-first builds.

Reliable delivery

Dev Blocks for consistent progress—plus optional on-demand support.

Web development capabilities

Development built for maintainability: clean templates, reusable components, performance hygiene, and reliable deployments.

Custom templates + sections

Build page templates and reusable sections that keep the site consistent (and easy to update).

  • Page templates + landing page systems
  • Reusable “section library” modules
  • Editor-friendly content structure

WordPress blocks + CMS upgrades

Custom block-based layouts that editors can use without breaking design or spacing.

  • Custom block patterns + global styles
  • ACF / block configuration (if needed)
  • Cleaner admin experience

Performance optimization

Make the site noticeably faster with practical fixes that reduce bloat and improve Core Web Vitals.

  • Image strategy + lazy loading + sizing
  • Script cleanup + font optimization
  • Caching + page experience improvements

Integrations + automations

Connect forms, CRMs, email tools, and tracking—so your site supports lead flow.

  • HubSpot / Mailchimp / Zapier integrations
  • Form routing + spam protection
  • GA4 events + conversion tracking support

Accessibility-first implementation

Semantic HTML, keyboard support, forms, focus states, and contrast—implemented correctly.

  • WCAG-aligned patterns + form semantics
  • Navigation + focus state support
  • QA notes + remediation recommendations

QA + deployment support

Reduce launch risk with testing, structured release steps, and clean handoff.

  • Staging workflows (when available)
  • Cross-browser / responsive QA
  • Launch checklist + rollback readiness
How we stand out: We don’t just “add code.” We build maintainable systems—templates, modules, and blocks— so your site stays consistent as you grow.

Ideal fit

A great match when you need reliable development support without turning every request into a new project.

You’ll get the most value if…

  • Your site needs new templates, sections, or landing pages regularly
  • You’re tired of plugin bloat and patchwork fixes
  • Performance and accessibility matter to your brand
  • You want predictable turnaround and clean releases
  • You need a dev partner who understands UX and conversion flow

Common starting points

  • Build a reusable landing page system
  • Clean up theme/templates and speed issues
  • Improve forms + CRM routing
  • Modernize WordPress editor experience
  • Accessibility fixes + QA

Standard process

A lightweight workflow that keeps dev moving: clear scope, clean QA, and measurable progress.

  1. 01

    Quick audit + scope

    We review the current setup (theme, plugins, hosting constraints) and define the first sprint.

    Outputs: scope, priorities, timeline

  2. 02

    Build in clean modules

    We build templates/blocks as reusable parts—so future pages are faster and consistent.

    Outputs: reusable components + implementation

  3. 03

    Performance + accessibility pass

    We validate speed basics, layout stability, and accessible patterns before release.

    Outputs: QA notes + optimizations

  4. 04

    Deploy + document

    We ship cleanly and leave documentation so your team can confidently operate the system.

    Outputs: release + admin notes

Dev Blocks pricing

Dev Blocks are a productized development retainer—predictable, prioritized work each month with faster turnaround than one-off estimates. Hourly is available for overflow, but most clients prefer blocks for consistency.

Starter Block

Best for small improvements + light builds

Starting at $399 /month
  • Up to 3 dev requests / month
  • Basic QA + deployment support
  • Template/section updates
  • Form + tracking fixes
  • Monthly summary

Great when you want consistent progress without a large retainer.

Growth Block

Best for active marketing + landing page velocity

Starting at $899 /month
  • Up to 8 dev requests / month
  • Priority queue + faster turnaround
  • Reusable section library builds
  • Performance + CWV quick wins
  • Optional staging workflow

Ideal when your website is part of your monthly revenue engine.

Build Partner

Best for rebuilds, custom themes, or complex stacks

Custom /month
  • Dedicated monthly capacity
  • Template system + custom blocks
  • Integration + automation support
  • Performance + accessibility roadmap
  • Release planning + documentation

Best for teams that want a long-term dev partner—not just a vendor.

On-demand (hourly) option

Available for one-off work or overflow. We recommend Dev Blocks if you want predictable delivery.

On-Demand Development Starting at $125/hr (scoped + scheduled)
Minimum 2-hour minimum per request
Best for Emergency fixes, one-off integrations, small template edits
Dev Requests / Month Requests are best for small-to-medium updates (typically 1–3 hours each)—like landing pages, reusable sections, performance improvements, or CMS enhancements. Bigger builds (complex features, multi-page builds, or deep integrations) are scoped and quoted separately.

Note: Dev Blocks keep work moving with a simple monthly queue. If a request is larger than a “reasonable scope,” we’ll quote it separately so timelines and expectations stay clear.

What’s included

A development engagement should leave your site better than it found it—cleaner structure, better performance, and fewer fragile dependencies.

Core development standards

  • Reusable templates/sections (not one-off hacks)
  • Performance hygiene baked in
  • Accessible patterns for nav, forms, and components
  • Clean releases with QA and rollback awareness
  • Documentation notes for admin/editor use

Common deliverables

  • Landing page builds + conversion-ready layouts
  • Custom blocks / patterns / section library
  • Form routing + CRM integrations
  • Speed improvements and template cleanup
  • Technical fixes and plugin stack cleanup
Optional add-ons: SEO support, content updates, managed hosting, ongoing website management, GA4 dashboards.

FAQ

Quick answers about Dev Blocks, hourly work, and how delivery works.

What counts as a “dev request”?

A dev request is one reasonably-scoped task (typically 1–3 hours). Examples include template edits, adding a new section, fixing layout issues, updating forms, configuring plugins, performance tweaks, or tracking fixes. Larger feature work, complex integrations, or redesigns are scoped and quoted separately.

Why Dev Blocks instead of hourly?

Dev Blocks create predictable momentum: a monthly queue, prioritized work, and clearer delivery. Hourly works for one-offs, but blocks are better for ongoing growth.

Will you work with my existing theme/plugins?

Yes. We’ll work within your current setup when it’s stable, and we’ll recommend cleanup or improvements if the stack is causing performance or maintenance risk.

Can you improve site speed without a full rebuild?

Often, yes. Template cleanup, image strategy, script reduction, caching, and layout stability fixes can significantly improve speed without changing your entire site.

Do we keep ownership and admin access?

Yes. You own your site and your accounts. We work with the access needed to complete scoped tasks and document what changes were made.

Tell us what you want to build

Share your website URL, what you need developed, and your timeline. We’ll reply with a practical plan—Dev Blocks or a scoped build.


Web development collaboration

Request a quote

We’ll recommend the best fit based on your needs—new templates, integrations, performance fixes, or ongoing development.


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