Sutherland Printing Sutherland Printing Family owned full service publication/catalog printer Dedicated Printing Company Project Overview Sutherland Printing is a family owned full service publication/catalog printer that has been in business since 1956. Full-Service Website Design Solution Before Sutherland Printing came to ThePixel despite their success, Sutherland Printing still had a big problem: their website wasn’t serving them the way they wanted it to. They were starting at zero, with no previous digital marketing experience and next to no significant SEO rankings to speak of. They were receiving almost no actionable leads via their website, and wanted to take big, bold steps to improve their online presence and begin to pull in the larger jobs they knew they could handle. That’s why they came to ThePixel. We put together a comprehensive plan for them that included digital marketing strategies that addressed incremental updates to their website, SEO, PPC, directory referrals, social media, automation, analytics, reporting, and email marketing. Increase Google Page Ranking We created an SEO strategy focused on their unique market and target audience. By searching and using their local as well as national keywords Sutherland Printing can attract clients anywhere in the United States. Increase website traffic and boost online presence Increasing your website traffic starts with an optimized website. Everything from the images to headers factors into your Google page ranking. Sutherland Printing was inure to get indexed and start increasing their online traffic. Visit Website Problem Solving Mindset Challenges are just opportunities in disguise Wordpress Theme and Integration A custom design incorporates various aspects of functionality to make a website more user-friendly. Therefore, giving website visitors a reason to stay on a website and increasing the chance that they’ll convert into a client. Improved User Experience The design was optimized for fluid processing, reducing page loading time and page size. Thus, allowing for faster loading times and a 100% page speed score. And, fewer people leaving the website – meaning more conversions and a better overall user experience. Results: Sutherland Printing invested in their website at ThePixel. We handcrafted a lead generating machine with a perfect user experience showcasing all their printing services.