Nana Banana’s Happy Kids

Nana Banana’s Happy Kids

Creating Happy Confident and Peaceful Kids

Local Service

Project Overview

Keeping Nana Banana’s Happy Kids mission and branding in mind, we rolled up our sleeves and got to work. Our digital creative team started with mobile, determining the essential pages needed for a great mobile experience and then building out the remainder of the site from there. This allowed for the elimination of unnecessary content, ensuring users could clearly find what they’re looking for without digging through content they’re not. We also used a more simplified color palette, with more use of white space, higher-quality photography and high-definition video to accent the content.

Fast, Optimized, Mobile-Friendly Website
The design was optimized for fluid processing, reducing page loading time and page size. Thus, allowing for faster loading times and a 100% page speed score. And, fewer people leaving the website – meaning more conversions and a better overall user experience.
Data-Driven Results
We created data-driven web pages designed with SEO best practices to boost online traffic, increase google ranking, funnel users and convert leads.
Increase Google Page Ranking
We created an SEO strategy focused on their unique market and target audience. By searching and using their local as well as national keywords Nana Banana can attract clients anywhere in the United States.
Brand and Website Objective
Given the audience persona Nana Banana's Happy Kids is specifically for parents who need help for their child. The website’s content is directed by a voice and style guideline that defines Nana Banana as pragmatic, agile, results-oriented, innovative and fearless.
NBHappyKids Website Design

Problem Solving Mindset

Challenges are just opportunities in disguise

Organizing a lot of Content

Custom WordPress themed websites are highly customizable and can be upgraded to adjust to internet changes and regulations. This means they’re a great choice for anyone who wants to keep and maintain a functional and effective website.

Digital Marketing Strategy

Before Nana Banana’s Happy Kids came to ThePixel despite their success, Nana Banana still had a big problem: their website wasn’t serving them the way they wanted it to. They were starting at zero, with no previous digital marketing experience and next to no significant SEO rankings to speak of.

Results:

Nana Banana’s Happy Kids invested in their website at ThePixel. We handcrafted a lead generating machine with a perfect user experience showing parents how Nana can help their child with emotional needs.