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    Home > What We Do > User Experience

    User Experience

    See Your Site as Your Visitors Do

    You have 7 seconds to make a first impression.

    We create the digital experiences that engage users at every touch-point.

    What if there was a way to see how people actually interact with your website?  Where they scroll, where they click and where they move on your site? With our User Experience (UX) software, we can provide these exact insights to help grow your business.

    Once the UX Intelligence software is embedded in your site, we can capture real-time interactions and engagements by your website visitors. For desktop users, we track their mouse to see where people click and how they interact with your site, where they scroll and what pages they navigate to.

    We also capture these insights for mobile and tablet users. Here, we track feedback from the device to show us where the screen is tapped, how people zoom or scroll and where your user’s click, to see how intuitive your site design is on mobile devices.

    No matter what device is tracked, the software generates recordings and heatmaps to determine the experience that your visitors have.

    Design for the moments that matter in people’s lives, aligning crucial user insights with your vision and objectives. We design not just for today, but also with scalability in mind to help navigate the uncharted needs of tomorrow.

    UX Strategy

    Did You Know?

    88% of visitors will not return to a website if they have a poor experience during their first visit.

    Is Your Site Running Hot or Cold?

    Find Out What Needs Fixing

    Website Heatmaps

    Has your site been underperforming? Have you heard from customers that your website left them confused or wanting more information? Armed with the insights from UX Intelligence, you can take a targeted approach to improving your website.

    You also won’t have to decide on these changes alone. Included with UX Intelligence is a review with one of our sales engineers who have worked with hundreds of websites and can help you identify major and minor issues and establish a roadmap of solutions for you to consider.

    You wouldn’t do a home renovation or business remodel without a plan or blueprints, so why would you change your website without a plan? Let’s work together to deliver the best website experience possible for your visitors and customers.

    Tracking Success

    When you work with our team, you’ll gain deeper insights. Using tools like Google Analytics and rank tracking, our search engine optimization experts can monitor the performance of your site tangibly, with concrete metrics to back it up. We can determine the impact of changes by comparing traffic, time on site and pages per visit – along with a host of other stats. This will provide you with a clear picture to determine how successful your website changes have been.

    Get the truth about how your visitors and customers use your website with UX Intelligence today.

    Interesting Fact to Consider

    Average attention span of a human in 2000: 12 seconds
    Average attention span of a human in 2013: 8 seconds
    It’s extremely hard work to get noticed and grab a users attention all at the same time.

    UX Design Best Practices

    A great user experience (UX) should be the primary goal for every website

    Information Architecture Design

    Keeping business goals and user behavior in mind, our team of designers, developers, & marketers sit together and ponder over the viability of website’s information architecture to build a user flow that is intuitive for users and in sync with business priorities.

    Layout Design (Wireframing)

    To enhance the workability of the decided information architecture, we design a user-centered layout keeping in mind that different components and website offerings are easy to find, access, understand, and facilitate for users.

    Visual Design (Prototyping)

    Leveraging the science of typography & color, our seasoned designer create graphics and other web elements that deliver a unique & consistent brand experience, help you connect with target users, and enhance your brand recall prospect.

    Interaction Design

    Our experienced designers understand the dynamic behavior of human-computer interaction pretty well and takeover the challenging take of delivering a seamless and error-tolerant interaction design across different screens and devices.

    User Experience Design Services Include...

    Purchase a website at ThePixel & you'll receive much more!

    Gain insight into users, understand their needs/wants, identify their constraints and what resonates with them. Engage your users has part of the creative process, generate higher-value digital experiences and optimize existing ones to generate better results.

    Make a great first impression, tell your story distinctly in your own way and never compromise your brand. Carefully craft your the user interface to elevate the digital experience. Your visual design is more than the sum of its parts, it transforms complexity into simplicity, making your digital experience accessible and actionable by your audiences.

    Distill complexity into intuitive simplicity by considering the most important and humanizing moments in your audience’s user experience when engaging with your organization, products and content. Effectively tell your unique story through a rich language, architecture, interaction, visual design that engage, educate, and move people to action.

    Identify and map the elements necessary to make your product or service, website and mobile application a success. Eliminate the friction between your business and the customer. Address how your digital experience will scale across devices and channels. Create a seamless journey that considers how users navigate and flow through an experience from the top down, mapping the user tasks, content, functionality and interactions.

    Get the right data to measure the impact of your digital experience across channels in the moments that matter. Understand what drives users in their experiences — providing prescriptive pathways to optimization and refinement. With the right data you can make informed decisions that create better experiences and outcomes.

    Get the right content to the right user at the right time. Content is essential to your digital experience. Create clear and compelling content that will connect and guide your audience.

    Our Clients & Work

    Pixel Perfect Web Designs

    "One of the best decisions I made for my business!"

    “ThePixel has been extremely knowledgeable and helpful throughout the entire process of renovating our company website. She came out to tour our company to understand what we do in order to help us think of new ideas for our website, and was always available for quick updates that we wanted to make throughout development and launch. I highly recommend Lindi and ThePixel for all your website needs!

    -Ryan Velvick AMTek International

    One of the best decisions I made for my business! Working with Lindi at ThePixel has been a great experience. Response to any communication and question is quick and any projects are finished within just a few days. I would strongly encourage anyone looking to upgrade their website to use ThePixel!”

    -Cody Scharf, DC Thrive Care Chiropractic

    Our UI/UX Design Process

    A great user experience (UX) should be the primary goal for every website


    In order to craft your unique UI/UX design, we conduct in-depth research to discover the purpose of your service or product. We define your target audience and determine what their expectations are for your business.

    We completely familiarize ourselves with your industry through this process. This includes your competitors and the current conditions of your industry. Our detailed approach allows us to design both an interface and an experience that truly connects with your customer.


    Before we design your site, our team creates a storyboard to create your custom UI/UX strategy. We illustrate chronological images to help you understand how your site’s interface and design will flow together to engage your customer.

    Storyboards precede our design phase in order to help us address each issue and area of your site, leaving no detail overlooked. Through this process, we’re able to determine the best possible representation and navigation of your site


    This is where the actual design of your site happens. Customers are often overwhelmed online, so we ensure your site is visually pleasing, easy to understand, and connects your customer to your target goal with as few clicks as possible.

    Our UI/UX professionals understand the need for simplicity yet elegant design in today’s internet-driven world. We keep your customer at the forefront of our minds when crafting the user experience that will support your online success.

    We create user experiences

    Your website is your business’s lifeline. Don’t entrust just anyone with it—rely on the experts at ThePixel to get the job done. Our team members have extensive knowledge that relates not only to UI/UX design but also to website design, data conversion, data collection, digital transformations, and workflow design. Let's talk!



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