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    Home > What We Do > Internet & Social Media Marketing

    Internet & Social Media Marketing

    Social Media Strategy & Account Management

    Daily, unique, quality social media posts at an affordable price for you.

    Social Media Management can be time consuming and often requires a creative understanding of one’s brand; the social media consultants at ThePixel will not only monitor and update on your company’s behalf, but will also develop an understanding of your unique business perspective and goals.

    Building your social media presence can be an effective way to engage current and potential customers. Not sure where do you start? What social media websites are most appropriate for your type of business? What the heck is “tweeting”, anyway? View social media pricing or contact a social media specialist and get started!

    social-media-strategy-and-account-management-for-small-businesses
    iowa-digital-strategy-and-marketing-services

    ThePixel creates stunning, brand specific graphics for your platforms

    Customized social media graphics will help to maintain consistency across all of your businesses social media accounts, and will increase brand familiarity and exposure. From Google+ cover photos, to Facebook, Twitter backgrounds and LinkedIn banners, ThePixel will create incredible, custom graphics that will relay a level of familiarity and professionalism to all current and new fans. If your business already has awesome graphics, we will adjust those to fit accordingly for each social site! Cohesive branding will allow potential customers to establish a level of familiarity.

    We're taking social media off the 'to-do list' of small business owners

    The content ThePixel posts is given to us by you and aimed at driving sales while increasing your online presence. Many businesses encounter an issue translating social media into increased profit: let ThePixel handle the technical aspects, while you reap the benefits!

    Daily Posts

    Posting content once a day, 7 days a week on Facebook & Twitter

    Content

    Creating unique content specifically for your business

    Targeting

    Images, posts & articles carefully selected to grow your target audience

    Weekly Promos

    Promote your companies weekly products, services or specials

    Hashtags

    Use hashtags to grow your social searches & get found

    Support

    Top-notch support via email, phone, and chat. We’re here to help!

    Search Engine Optimization

    Drive traffic & lead customers with our SEO Strategies

    Increase your websites organic results

    Search Engine Optimization guaranteed to give you results!

    Building your business through the web starts with custom website design. With more than 80% of clicks happening on the first page of Google Search, a professional search engine marketing strategy is a must. That’s why we take an SEO-centric approach to every website we produce — from the design and development, to the site structure, and of course the content.

    SEO isn’t rocket science, but effective, long-term organic (unpaid) SEO requires a certain je ne sais quois. Luckily, we love geeking out about search engine optimization, so you can bet we’re keeping an eye on Google to make sure we’re up-to-date on all the latest and greatest. We understand that all website traffic is not created equal, so we’ll work with you (and check out your competitors) to ensure your SEO strategy is aligned with your long-term business goals… so you can reach the right kinds of people without having to rely on pay per click (PPC) marketing campaigns alone.

    • SEO Consulting
    • Keyword research & competitor research
    • Analytics setup & review
    • Link building campaigns
    • We tailor our Professional SEO services to your business
    Search Engine Optimization

    We Love What We Do

    SEO – Replacing Traditional Ads in Cedar Rapids, Iowa

    Keyword research
    & competitor research

    Strategic keyword research allows you to maximize your audience size with all of the right terms targeted on all of the right pages. When properly implemented, keyword research gives you an airtight game plan for how to structure your content, blog articles, product descriptions, homepage copy and more.

    Analytics
    setup & review

    Google Analytics allows you to monitor your SEO progress, trends and growth, and to locate and fix any potential problems before they get out of hand. It also enables you to see how specific keywords impact your traffic and/or sales. You can use Analytics to set and track goals, generate reports or just see where your customers are coming from.

    Link building
    campaigns

    Link building remains an important element in any SEO campaign, because if high value websites link to your business, search engines view your site as having greater authority. It’s not just about building links, though. It’s about finding the right links, both in terms of quantity and quality.

    Social media
    campaigns

    A great deal of overlap exists between SEO and marketing, and social media campaigns are highly effective for both. In order for a social media campaign to be effective, though, it must be properly and persuasively tailored to your audience.

    Search engine
    ranking reporting

    If you want to receive relevant traffic for a specific keyword, you must rank on the first page, and if you want to turn a hefty profit, you should rank as close to #1 as possible. That’s why it’s so important to keep track of all of your keyword rankings, and tailor your SEO plan accordingly.

    Repeat with
    keyword research

    Keyword research isn’t a one-time exercise. As your site begins to build traffic, you should always be on the lookout for new potentially-valuable keywords.

    SEO will Benefit your Business

    We develop a custom search engine optimization strategy for each individual client to help reach their goals and objectives on the web.

    SEO Services are specifically designed to optimize content on your website (on-page) and on other websites (off-page) to generate traffic from a targeted audience. They can be segregated into two categories: local SEO services and national or general SEO services. In brief, local SEO can be run for targeting on-the-go, prospective customers in your city. It allows your business to show up on Google Maps with a link to your website, reviews, hours of operation, phone number, and more. National SEO services are used for targeting not only local customers but those all over the world. By doing so, your business brand can get worldwide recognition. In essence, these are the benefits your business can reap in with our local SEO services and national SEO services.

    Your SEO services are in the hands of an SEO expert. Therefore, you will not need to train a member of your team to be efficient in SEO and you will prevent beginner mistakes. As SEO involves a lot of different components, our team of specialized individuals all contribute to get your business a strong online presence for your website. ThePixel has the tools and technology to get the most optimal local directories to list your business in. As such, you can rest assure that your business is getting registered in quality websites that will get you the best traffic and revenue. Our SEO services will get your business in front of customers and capture those local people on-the-go or get your brand worldwide recognition.

    • Long term benefits
    • Fresh content
    • Capture on-the-go prospective customers
    • Worldwide recognition of your brand
    •  Targeting and communicating with the right audience
    • Citations in quality directories
    • Link building

    Goal-Driven SEO Solutions

    Does the idea of building your own SEO strategy give you the shivers? Where do you start? What do you focus on? How do you even manage all that anyway? Let our SEO Experts help you!

    Our SEO Marketing Process

    When we first get to know you, we’ll immediately begin analyzing your website. We want to know everything we can about it: the goods and the blemishes alike.

    Title tags, meta
    tags & more

    Once you have your target keywords figured out, it’s time to start implementing them. By using keywords in your titles, meta descriptions, page copy and even your images, you can start improving your rankings right away.

    URL
    structure

    Even your URLs are critically important for search engine optimization. For instance, your URLs should contain real words, including your keywords, and should be structured in such a way that search engines can easily crawl your site based on your URLs alone.

    Navigation
    structure

    Your navigation structure should be simple, consistent and organized. This is critically important not only for SEO, but also for usability and conversion optimization. Can users and search engine robots easily navigate your site? It’s no small matter.

    Backlink
    review

    Backlinks are important, but it’s important to keep tabs on the pages that link back to you, ensuring that the links are still active, and that the sites linking to you do not engage in questionable activities. Bad links can hurt your own SEO value. You should also review your competitor’s backlinks to find new possible link partners and improve your search engine rankings.

    A/B &
    multivariate testing

    If you want to receive relevant traffic for a specific keyword, you must rank on the first page, and if you want to turn a hefty profit, you should rank as close to #1 as possible. That’s why it’s so important to keep track of all of your keyword rankings, and tailor your SEO plan accordingly.

    Duplicate
    copy check

    Duplicate copy can be SEO suicide. If you’re repeating the same content on multiple pages, or if other sites are stealing your content, you must take action to remedy the problem as quickly as possible.

    Online Business Solutions

    The greatest online business solutions are at ThePixel

    out-of-box-business-website-solution

    Out-of-Box Solutions

    Our out-of-box solutions are built with business owners needs in mind. Manage all aspects of your website without NO programming knowledge required!

    Website Design Solutions

    Custom Website Design

    We understand that you are unique and that you’re in business because you’ve differentiated yourself from your competitors in a way that is valuable to your clients and customers!

    basic-website-design-solutions

    Basic Website Template

    You can choose from a wide range of basic website templates that look both professional and visually appealing. Our templates, created for you by top web development experts.

    One-Page Website Solution

    One-Page Website

    ‘Clean n crisp’ is how we can define the current website making market. Instead of huge multilayered sites everyone prefers a one page website.

    SEO Solution

    Search Engine Results

    With more than 80% of clicks happening on the first page of Google Search, a professional search engine marketing strategy is a must. SEO strategy must align with your long-term goals.

    ui-design-solutions

    UX/UI Web Design

    Comprehensive user interface design solutions specialized in Web/Desktop/Mobile User Interface (UI/UX) design, development and visual design services.

    online-reputation-solutions

    Online Reputation

    Social media marketing is best explained as public relations and marketing all rolled into one. We can help you manage your online reputation by social listening and monitoring.

    website-maintenance-solutions-for-all-online-businesses

    Website Management

    Say goodbye to website headaches! At ThePixel we pair you one-on-one with a dedicated webmaster who’s on standby to help you with anything you need.

    website-hosting-solutions-iowa-small-business

    Website Hosting

    Choosing ThePixel for your web hosting services provider is a smart business solution. We’re here to help you choose the right web hosting package for your website.

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