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Tag: Usability

Home > Blog > ArchivesTag: Usability

Run an A/B Split Test on Your Website

February 2, 2020 by in category Web Design tagged as ,
Run an A/B Split Test on Your Website

When it comes to PPC campaign management and optimization, A/B testing is key. In my past life working for agencies and directly with brands, we tested new creatives every two weeks. By constantly running these tests, we were able to better understand which exact wording drove people to click ads (given all the competition on [...]

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The New Frontier of Online Accessibility: 508 Compliance Standards and What They Mean for You

July 4, 2018 by in category Development, Web Design tagged as ,
Online Accessibility 508 Compliance Standards

Standards for the Americans with Disabilities Act as it relates to the world wide web Change in the broad space of the internet is like a constantly revolving door. One minute you’re wondering if the investment is worth it. The next minute, you’re in the market for a site revamp because, just like fashion, trends [...]

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