From responsiveness and speed to meta descriptions, titles, link building, and more, the list of things to worry about seems to go on and on! But it’s definitely worth the time investment. Why?
Because great search engine optimization can mean an increase in traffic to your website that fits into your target audience. And visitors in your target audience can result in more leads and conversions! Plus, long term, it’s one of the cheapest methods of online marketing and can pay off for years to come.
Many of my clients don’t know where they stand in terms of SEO, so I’ve developed a method of auditing their site to help them figure out where they need to make improvements. I’ll walk you through some of the most important things to review when auditing your own site as well as some of my favorite SEO tools!