An email marketing strategy is still one of the best ways your personal brand can connect with your audience in a meaningful way. The type of communication is important for increased sales and return customers. You can grab their attention through strong visuals that are easy to read on mobile.
There are several ways that the right images and video can work for your brand, which should be well suited for your message and brand image. Visual content can enhance your emails whether you include a photo or video that tells a story, illustrates important points or urges readers to take action.
If you are losing subscribers or have lower open rates then adding a mix to your content could help boost your leads and sales.