A successful website redesign isn’t just about design. It’s actually about giving your content a great place to live so it can engage your audience and grow your business. It’s not difficult to understand, but takes a lot of effort to deliver.
Adding an SEO firm to your website redesign team is a great way of sharing the project workload, but that’s not the biggest benefit. Engaging with SEO experts during your project maximizes the impact of your redesign by ensuring your content will perform strongly in search, and drive more traffic to your new website.
Your website is the digital hub of your business, and getting found is critical to staying in business. Having enough SEO expertise to perform well in search is always valuable, whether that knowledge comes from your team or a firm.