What should my business website include?
If a website visitor needs to hunt or guess at what’s next, they often won’t get in touch. Just as you want customers to feel that doing business with your company is easy, you want prospects to feel that getting in touch with your business …
Creating a Customer Profile
A customer profile describes your prospective and current customers’ buying behaviors, demographics, interests, everyday activities, and pain points that influence their purchasing decisions. …
What is Digital Marketing Strategy?
Once you’ve defined what you want to achieve with your digital marketing, your strategy sets out how you’re going to get there. It is your plan to achieving your business and marketing objectives and goals. …
Developing a SEO Friendly Website
Whether you’re designing a website from scratch or undergoing a website redesign project, the importance of incorporating a comprehensive SEO strategy from the beginning of a website design project cannot be overstated. …
Process of Building a Website
The most important part of a website is content. Content can be changed without changing your website. …