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Data Quality Is Critical To Your Marketing Success

August 16, 2017 by in category Business, Digital Marketing tagged as ,
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Good data makes successful marketing initiative As a data minded, marketing professional I’ve come across a very important marketing principle in my travels across the B2B and B2C marketing universe. That principle is the proper tagging and segmentation of marketing data. Every successful marketer knows that good data makes successful marketing initiative. The three key [...]

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Is the Design of Your Website Important? Your Perfect Audience Cares!

August 16, 2017 by in category Web Design tagged as
Is-the-Design-of-Your-Website-Important-Your-Perfect-Audience-Cares

Stunning Pixel Perfect Website Designs Impact Your Business Brand & Online Presences A great website is the cornerstone of a business online. What defines a great website is arguable, but the beauty is in the eye of the beholder. I don’t know about you, but I am bombarded with email and social media messages that [...]

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How to Use Social Media for Lead Generation

August 14, 2017 by in category Social Media Marketing tagged as ,
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Using Social Media for Lead Generation Almost 60 percent of marketers who have used social media for over three years say it has boosted their sales. Marketers invest about 4-6 hours on social media weekly, and although generating leads and determining return on investment (ROI) can be challenging, there is no doubt that social media [...]

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5 Keys to Website Engagement

August 12, 2017 by in category Web Design tagged as
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Introduction At best, you have only a few minutes to grab the attention of your website visitors. At worst, you have only a few seconds. Potential customers will quickly decide if what they see is what they want. If you don’t engage visitors from the get-go, they’ll click back to Google for more promising content. [...]

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Why You Need Social Media in Your Business

August 3, 2017 by in category Social Media Marketing tagged as ,
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The Relevance of Social Media to Your Business Here’s an experiment: Think of the three businesses closest to where you are, and search for them online. How many of them had a social media presence? These days, a business without a Facebook or Twitter account is the exception, not the rule. But there are far [...]

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