Every day, there are tons of websites being birthed. This means that the demand for proper SEO keeps increasing by the day. That said, it is no simple task to keep up-to-date with SEO trends year after year.
A single Google update can render a lot of your SEO efforts ineffective. As an online digital marketing model for most business owners, continual improvements in practicing SEO is what can set apart a successful brand from another.
Luckily, the internet harbors a lot of information on some of the best SEO practices you should be executing for better ranking results and avoiding some major SEO mistakes.
Even with best practices in SEO, you still could keep lagging on SERP. Surprisingly, it could have nothing to do with algorithmic changes by Google, but rather some mistakes you are making.
The challenge is usually in identifying the errors you are making. Given that SEO is a series of many different activities, a mistake may easily go unnoticed. While you may be aware of all the necessary steps of SEO’s best practices, some errors are fatal.
The one thing that makes you an expert in SEO is your willingness to change and improve, based on the constant advances that happen in this field.